Everybody who is successful in life will tell you, strategy is the secret! If you wish to have any sort of success you need to first have a plan. This is true for everything in life from Education, to Careers, to your Family and Personal Goals, you HAVE to have a plan to succeed. I am going to apply this principle to Internet Marketing, specifically the using of a Social Bookmarking Strategy to deliver Targeted Traffic to your Site.
Almost everyone has a website these days, but how many people have any idea what their long term goals are for their Site? I'd say, not many. The Internet is currently overpopulated with Affiliate Marketers, and while it is not impossible to make a good living working as an Online Affiliate, it can be extremely difficult. This is why it is even more important for you to have some specific goals planned out for your Site. What are your Keywords? Why did you choose them? Does your Keyword get search engine traffic? Does your Keyword bring buyers to your Website? These are all very cruicial questions to ask yourself. If you dont know the answers you need to do more Keyword Research. Google has many tools available to help you with this, like their Google AdWords Keyword Tool.
Once you know your Keyword and you know it brings Search Engine Traffic and sells well, it is time to start planning your next step. Social Bookmarking is a proven method for getting visitors to your Site. Rather than just randomly submitting your site to various Social Bookmarking sites you need to have a complete Social Bookmarking Strategy marked out in advance.
Check out sites like Onlywire. Onlywire lets you create accounts at many Social Bookmarking Sites and then submit your bookmarks to them in one simple step. It is all streamlined and time saving, which is cruitial to any online endeavour. Be sure to include in your Social Bookmarking Strategy that you need to bookmark your site's main page first. Be sure the title you use is Keyword rich and that the description is something catchy to grab people's attention and make them visit your website. Use Tags that are broad rather than specific to insure more people find your website on these Bookmarking Sites.
If part of your strategy includes Articles and RSS feeds, be sure to Social Bookmark the various profile pages of your Article and RSS Accounts. This does some added promotion to get people to find your feeds and articles, eventually bringing them back to your website. It also allows Search Egnines to find you more easily by creating more backlinks to your website, which is especially powerful with Google. Make sure your profiles at your Article and RSS sites have a Profile Picture and your profiles are completely filled out. Not only does it make you more legit, but it brings an added sense of trust to potential visitors.
Also, be sure to use different titles and descriptions in your Social Bookmarking Strategy. If everything is bookmarked with the same title, tags and description, it will look like Spam to both visitors and Search Engines. Beings blacklisted as Spam is possibly the worst thing to have happen and something to avoid at all costs.
Be sure to include bookmarking any page that is pointing back to your main page in your Social Bookmarking Strategy. Do not bookmark a lot of different pages from your website, but rather Bookmark pages from other sites which contain links with your main keyword to your site. Promoting other websites that link to you will only help you rank higher in Search Engines, which can and will bring you loads of free targeted traffic.
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