Wednesday, January 30, 2013

Social Bookmarking For Business - Important Details You Need to Know

If you have an online business and wish to promote it effectively then social bookmarking should be a major part of your online marketing strategy. By reading this article you should be able to gain some useful tips on carrying out the process of social bookmarking effectively. The three main points which we are going to cover in this article are that you should provide valuable content on your website, that you need to interact with the social bookmarking communities to gain maximum benefit and that you need to be consistent in your social bookmarking campaigns.

Before you even begin to carry out a social bookmarking campaign to promote your online business you should ensure that you have valuable and unique content on the website which you intend to promote. Search engines and users want unique valuable content. This content needs to be search engine optimised preferably using LSI techniques (latent semantic indexing).

It is important to understand that social bookmarks and social media sites are part of the Web 2.0 phenomenon. They are visited and used every day by millions of real people looking for interesting and useful content. If your intention is merely to use these sites for promotional purposes and you do not intend to add value to the sites or to interact with the communities, then your social bookmarking efforts may not be successful. You need to interact on these sites, read some of the other stories and perhaps vote for them. Fill out your profile, add a real picture and give the impression of being a genuine user who is a valuable part of the community.

It is important to be consistent in your method of attack with social bookmarks and promoting them with campaigns regularly. I would suggest that you set aside one hour each day to promote your bookmarks. If you do this on a regular basis you will soon see an increase in your back links, search engine results, page rank and ultimately traffic.

After reading this article you will probably approach social bookmarking in a whole new light. If you provide valuable content which other people want to read then you may find that your submitted story goes viral. If this happens then you will receive a lot of traffic for very little effort. Using the social bookmark sites in the way suggested in this article can be very effective. Now get out there and begin promoting your business using social bookmarking.

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